How the Technology in Professional Services Accelerator (TiPS) is helping law and accountancy firms adopt tech

09/06/2025

In this episode of Beyond the Capital from SuperTech WM, we find out about the TiPS Accelerator - a programme helping regional law and accountancy firms adopt new technology.

Host Hilary Smith-Allen is joined by the research team at Oxford Brookes Business School - Professor Tim Vorley, Dr. Francisco Trincado Munoz, and Dr. Hannah Tornow - to explore how the accelerator helped firms navigate the challenges of digital transformation. 

From AI readiness to rethinking business models, this project focused on people as much as it did on technology.

They discuss:

  • Why tech adoption isn’t just about the tech

  • What holds mid-sized ProfTech firms back—and how to move forward

  • The power of collaboration between academia and industry

  • How building trust, accountability, and peer learning drives change

  • Lessons learned and what’s next for the TiPS accelerator team

This series is supported with funding from Innovate UK and ESRC.

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